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leahsommer
Mar 25, 20202 min read
Will We Ever Wear Real Pants Again?
As a solopreneur, I've long been accustomed to baseline professional loneliness, pathetic popcorn lunches, and apologizing for the...
74 views0 comments


leahsommer
Feb 2, 20202 min read
Las Vegas Abandons the Secrets; Launches New Slogan
The Las Vegas Convention and Visitor's Authority, the organization charged with promoting tourism to the area, is moving on from the now...
62 views0 comments


leahsommer
Sep 2, 20193 min read
What Trading Stocks (& missing out BIG TIME) Taught Me About Marketing
In 2008, I was living in Las Vegas and working at R&R Partners on a slew of interesting clients, including the infamous Las Vegas...
48 views0 comments


leahsommer
Apr 15, 20191 min read
Media Monday--Winter is here! (Plus a bonus sloth)
Happy Monday, my friends. Did you all survive your anticipation? With any major theatrical premiere (yes, I'm putting GOT in this...
13 views0 comments


leahsommer
Apr 8, 20192 min read
Media Monday--A Little Friendly Rivalry?
What's a little competition among friends, right? Since the dawn of advertising, brands have found subtle and not-so-subtle ways to...
26 views0 comments

leahsommer
Mar 25, 20192 min read
Media Monday -- Walgreen's "Battle Beautifully" -- Heroes or Hollow?
If you're like me, you may be noticing an increase in female-focused messaging recently. March is, after all, Women's History Month. I've...
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leahsommer
Mar 4, 20192 min read
Media Monday — Thinking Outside of the Box. Or in it.
Happy Monday, my friends! Here is a look at a few clever media executions that has us thinking, well, mostly about food. Panera Bread...
10 views0 comments


leahsommer
Feb 25, 20191 min read
Media Monday — And the Oscar Goes To…Google?
As a recent Apple ex-pat, I’ve been really enjoying the specialty Google spots airing in recent high-profile events. The Grammy’s gave us...
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leahsommer
Jan 28, 20191 min read
Media Monday — Year of the Celebrity?
We’re just mere days away from the biggest annual showcase of broadcast advertising ingenuity. The Super Bowl of advertising is, well,...
6 views0 comments


leahsommer
Jan 15, 20192 min read
Media Monday — Pre-game
With the Super Bowl just around the corner, it’s no surprise that we’re starting to see some television advertisers pull out all the...
5 views0 comments


leahsommer
Jan 7, 20191 min read
Supersonic Soundtrack?
I want to tell you about my conspiracy theory: I have two dogs. Hounds. Very sensitive to perceived intruders and such, and can be known...
1 view0 comments


leahsommer
Dec 31, 20181 min read
Media Monday — Wrap-ups and Resolutions
And just like that, all of the holiday ads are done and we’ve moved on to resolution messages and all of the year in review lists. Here’s...
4 views0 comments


leahsommer
Dec 24, 20182 min read
Media Monday: Chicken, Boots & Little Blue Boxes
Well, my friends, we’ve nearly made it. The end of the year, and of holiday shopping, is upon us. It’s the time of year when brands, and...
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