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Will We Ever Wear Real Pants Again?
As a solopreneur, I've long been accustomed to baseline professional loneliness, pathetic popcorn lunches, and apologizing for the...

leahsommer
Mar 25, 20202 min read
75 views
0 comments


Las Vegas Abandons the Secrets; Launches New Slogan
The Las Vegas Convention and Visitor's Authority, the organization charged with promoting tourism to the area, is moving on from the now...

leahsommer
Feb 2, 20202 min read
63 views
0 comments


What Trading Stocks (& missing out BIG TIME) Taught Me About Marketing
In 2008, I was living in Las Vegas and working at R&R Partners on a slew of interesting clients, including the infamous Las Vegas...

leahsommer
Sep 2, 20193 min read
48 views
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Media Monday--Winter is here! (Plus a bonus sloth)
Happy Monday, my friends. Did you all survive your anticipation? With any major theatrical premiere (yes, I'm putting GOT in this...

leahsommer
Apr 15, 20191 min read
13 views
0 comments


Media Monday--A Little Friendly Rivalry?
What's a little competition among friends, right? Since the dawn of advertising, brands have found subtle and not-so-subtle ways to...

leahsommer
Apr 8, 20192 min read
26 views
0 comments


Media Monday -- Walgreen's "Battle Beautifully" -- Heroes or Hollow?
If you're like me, you may be noticing an increase in female-focused messaging recently. March is, after all, Women's History Month. I've...

leahsommer
Mar 25, 20192 min read
33 views
0 comments


Media Monday — Thinking Outside of the Box. Or in it.
Happy Monday, my friends! Here is a look at a few clever media executions that has us thinking, well, mostly about food. Panera Bread...

leahsommer
Mar 4, 20192 min read
10 views
0 comments


Media Monday — And the Oscar Goes To…Google?
As a recent Apple ex-pat, I’ve been really enjoying the specialty Google spots airing in recent high-profile events. The Grammy’s gave us...

leahsommer
Feb 25, 20191 min read
5 views
0 comments


Media Monday — Year of the Celebrity?
We’re just mere days away from the biggest annual showcase of broadcast advertising ingenuity. The Super Bowl of advertising is, well,...

leahsommer
Jan 28, 20191 min read
15 views
0 comments


Media Monday — Pre-game
With the Super Bowl just around the corner, it’s no surprise that we’re starting to see some television advertisers pull out all the...

leahsommer
Jan 15, 20192 min read
5 views
0 comments


Supersonic Soundtrack?
I want to tell you about my conspiracy theory: I have two dogs. Hounds. Very sensitive to perceived intruders and such, and can be known...

leahsommer
Jan 7, 20191 min read
1 view
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Media Monday — Wrap-ups and Resolutions
And just like that, all of the holiday ads are done and we’ve moved on to resolution messages and all of the year in review lists. Here’s...

leahsommer
Dec 31, 20181 min read
4 views
0 comments


Media Monday: Chicken, Boots & Little Blue Boxes
Well, my friends, we’ve nearly made it. The end of the year, and of holiday shopping, is upon us. It’s the time of year when brands, and...

leahsommer
Dec 24, 20182 min read
3 views
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